Learning Toys

Project Overview

As smartphones and tablets have taken over the world, changing dramatically our way of interacting with digital objects, we have to blend some of the basic playing patterns into this new contemporary context when conceiving new types of playthings. For this project, we focused on creating a connective, provocative and adaptive learning system using digital and physical representative tools. This playing system will enable 3 to 5 year-olders to learn, explore, question, create, progress, as he/she plays with it.

Client
Hasbro

Services
Concept Design, Concept validation

Date
2013